Our Company | Nalu Web Design & Development

Designing a website is designing a relationship

At Nalu client centric relationships are an important element to our design process. Our clients are the key factor in producing a successful website. It is impossible to create an effective website without the client being engaged in the process. Forming these relationships is what ensures our clients are always happy with our designs.

WEBSITE DEVELOPMENT

Nalu builds websites that people enjoy using because they are built on a thorough understanding of user’s needs, the functionality is straightforward, the aesthetics are appealing, and the design is built on current trends and cutting-edge technology. With expertise in numerous development platforms, content management systems, usability engineering, accessibility, and cross-browser/device testing, we make sure that the end results work effectively for all users, on all platforms, all the time.

CMS Implementation & Maintenance:

Our methodology allows us to support systems of all complexities and sizes and to manage every inquiry without fail.

Before delivering the your newly designed and developed website, Nalu will have written and provided full content author documentation on how to update and maintain the content on your site. This documentation acts as a reference for your staff that will be editing and customizing the website’s features.

Nalu will then conduct a training session, which will include everything that your content authors and site administrators need to know to manage all types of content, add pages, rearrange menus, upload and place images, upload and/or link to media, manage user logins, and so much more.

When using a modern CMS it is critical to routinely apply security updates for the core system and modules and to have technical assistance available to solve oddities and bugs that inevitably arise. In addition to technically maintaining the WordPress site, we provide phone and email communication to answer questions and provide support for your trained content authors and site administrators.

Responsive Design

Nalu develops responsive websites that provide optimal viewing experience across a wide range of devices (from desktop computer monitors to mobile phones). Responsive sites automatically adjust to the size of the user’s browser, making for easy reading and navigation with a minimum of resizing, panning and scrolling.

This includes:

Automatically adjusting layout for difference screen sizes (Responsive design).
Intelligently delivering images of the size most appropriate for the visitor’s device.
Initially delivering content excerpts when viewing on smaller devices.
CMS maintenance
WordPress, Drupal, Sitecore & more
“Pay as you Grow” payment plan

WEBSITE DESIGN

UX Prototyping

Throughout the design process we create for you prototypes that allow you to experience the site before it goes to production. We use the prototype to identify and work out any issues, while involving you from start to finish. A good prototype allows everyone to know exactly what will be delivered, saving you time and money.

Together we share, collaborate, change and improve until it is ready for development.

User Experience

Understanding your target market and user is one of the first steps towards designing a successful website. Here at Nalu, we specialize in understanding your goals and researching what experience is best for your targeted market.

The most user-friendly sites have a major advantage over competitors. We understand the importance of creating an intuitive, user friendly website that delivers a return on your investment.

INTERNET MARKETING

SEO

Our talented staff has years of experience in keyword research, search engine copywriting, and keyword placement. The titles, meta tags, headers and alt tags we create for our clients always use the most effective keywords while still accurately describing a site’s content and purpose. When optimizing a site, we search for broken links and redirects, as well as analyze the HTML code used to find errors that may impact search engine results.

Most importantly, we work to increase your site’s search engine visibility by continually analyzing keywords rankings and monitoring your website’s use of them, ensuring that your web site tops the competition.
We make sure your site has been submitted to all of the appropriate directories and search engines.

SEM

SEM ­ Search Engine Marketing (SEM) is an important part of internet marketing. SEM strives to drive a target audience to your web site and increase your web site visibility in the Search Engine Results (SERP) Pages. Our website services help you develop new client and revenue streams.

PPC

Paid search management is how we help big and small clients achieve strong visibility when desired prospects conduct online searches. We build programs centered on specific budget amounts, the right key words to go after in searches, and attracting the right prospects. We constantly measure, assess, and fine-tune our programs to maximize return.

Social Media Marketing

What better way to expand your company’s growth than by utilizing social networks. We can help connect you to your customers through different social media marketing including email blasts, creating a company Facebook or Instagram page, and even social campaigns on Twitter. We work with you to find the best fit that frames your company’s social identity.

This Includes:

Manage Social Media Accounts
Create Quality Content (Images, Videos, Blogs)
Integrated Online Marketing Strategies
Re-targeting Efforts

APPLICATION DEVELOPMENT

Maybe you know exactly what you want – or maybe you just have a vague idea. No matter what, Nalu can build exactly what it takes to meet your needs. We start by learning what you want and communicating with you at every step so you can digest and refine. Our developers write top-quality code and documentation for a variety of platforms. Nalu provides complete life-cycle web and mobile app development and can turn your pen and paper breakthroughs or enterprise-level product specs into a reality.

Nalu builds websites that people enjoy using because they are built on a thorough understanding of user’s needs, the functionality is straightforward, the aesthetics are appealing, and the design is built on current trends and cutting-edge technology. With expertise in numerous development platforms, content management systems, usability engineering, accessibility, and cross-browser/device testing, we make sure that the end results work effectively for all users, on all platforms, all the time.

This Includes:

web/database applications
product development
system architecture

PHOTOGRAPHY

Visual content is king! Whether you need to breathe life into your website, social media marketing, or advertising, Nalu Web Design & Development works with Professional Photographers in Thunder Bay, Ontario to help you capture your business in many ways!

Although anyone with a smartphone can snap a quick picture suitable for a social media post, our photographers understand lighting, composition, set design, and the intricacies of photo editing to produce stunning photos that speak a thousand words. We consistently hear from our clients that our photos showcase their products brilliantly and our unique, high-quality images feel authentic and honest for their brands.

This Includes:

Headshots
Products/Food
Office and more!